Jungle Scout
Austin, Texas


Overall Rank: 147
Category: Ecommerce
Category Rank: 2


  • Top Software Company of 2021


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Jungle Scout is the leading all-in-one platform for selling on Amazon, supporting more than $8 billion in annual Amazon revenue. Founded in 2015 as the first Amazon product research tool, Jungle Scout today features a full suite of best-in-class business management solutions and powerful market intelligence resources to help entrepreneurs and brands manage their ecommerce businesses. Jungle Scout is headquartered in Austin, Texas and supports 10 global Amazon marketplaces.

Originally developed by CEO Greg Mercer as a Google Chrome extension, in 2021 Jungle Scout raised $110 million to expand its operations. It has already put those funds to use, acquiring Seattle-based Downstream Impact – which manages more than $250 million per year in Amazon advertising spending. Downstream’s automation capabilities will, once fully integrated, enable Jungle Scout to optimize its campaigns to be more competitive on Amazon – primarily on the paid search platform Amazon Marketing Services, which accounts for the bulk of Amazon’s ad revenue. Downstream was founded in 2017 by former Amazon employees Connor Folley and Salim Hamed amid a surge in advertising on Amazon. Jungle Scout has also used its capital funding to extend its SaaS platform to Walmart.

The economic boom experienced by electronic retailers in the wake of the pandemic has significantly right-shifted Jungle Scout’s growth trajectory, growing roughly 50% YoY. According to Amazon advertising is its fastest-growing business, representing nearly $21.5 billion in annual revenue in 2020, a 66% year-over-year increase.