Data Analytics
New York, New York


Overall Rank: 618
Category: Data Management & Analytics
Category Rank: 122


  • Top Software Company of 2021


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In the modern business ecosystem, data is one of the most valuable assets, and mParticle is enabling companies to master theirs. Headquartered in New York City and with offices in San Francisco, Seattle, Florida, and London, mParticle offers a mobile customer data platform for developers that makes collecting and connecting data easy, providing access to hundreds of vendors without needing to manage multiple integrations. The company boasts a portfolio of some of the biggest brands and companies in the world, including Airbnb, Spotify, Venmo, and Postmates.

mParticle was founded in 2013 by Andrew and Michael Katz, the brothers behind Interclick (sold to Yahoo in 2011), who serve as CTO and CEO respectively. With their experience growing a tech business and bringing it to IPO, the brothers have led mParticle to revenue of nearly $40 million and awards from Compass Intelligence, AdWeek, Deloitte, and the Software & Information Industry Association. One notable investor in the startup is musician and investor Nasir “Nas” Jones, whose portfolio also includes Coinbase, Lyft, Genius, and Dropbox.