Co-Founder, Chief Marketing Officer
ProfileJessica Day Took IdeaScale from a US-centric SaaS start-up to a global platform with 4.5 million end users. She leads an inbound marketing program that generates 95% of all new business inquiries.
Jessica has evolved over the course of her career from marketing and communications content creation to content strategy and brand engagement expertise that influences millions of dollars of business each year.
Her work with businesses (both large and small) has been an interdisciplinary exercise, developing her skills in social media management, customer relationship management, sales content expertise, SEO strategy, product marketing, digital strategy, copywriting and editing.
She has also applied these skills in her not-for-profit volunteer work.