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Profile
Julia has extensive experience driving market leadership and revenue at high growth SaaS companies.As CMO at Allocadia, she is focused on helping marketing leaders accelerate business growth by planning strategically, investing with purpose and maximizing performance.
Prior to Allocadia Julia was VP Marketing at Invoca, and head of Sales & Marketing at IPfolio. She’s been named a DMNews Top 40 under 40, a Top 40 Demand Marketing Game Changer and ABM Superhero. She holds an MBA from the University of Montreal and a BA in English from McGill University.
-She has done such a great job bringing the marketing team together, creating avenues for productive communication, planning and collaboration. -She’s great at helping to prioritize, crystalize ideas and bring the right people in..it feels like things are getting done in a really smart, efficient manner and people from various teams are ready and willing to partner with marketing to get things done. -I appreciate her efforts into things like creating more rigor and standardization around leveling and salaries, and also her input on the maternity leave policy.
Julia has demonstrated a wide variety of strong talents in her role leading Marketing at Invoca. She is a great people leader who receives excellent feedback from her direct team and has earned the respect of employees company-wide. She knows the fundamentals of marketing inside and out, and always pushes us to be more innovative as a company. Furthermore, she is a creative problem solver who contributes to innovative thinking across the organization.
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