Katie Fairchild
VP of Marketing



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In this role, she leads a team focused on developing the go-to-market strategy and demand generation program to drive new sales leads and nurture existing prospects.

Katie is an accomplished B2B marketing leader with over a decade of experience driving demand for solutions that empower others to build better teams. Katie was previously Director of Marketing at ShopperTrak, a retail analytics company, and Director of Corporate Marketing at CareerBuilder, a human capital software company.

Katie has a Bachelor’s degree in Business Administration from the University of Illinois at Urbana-Champaign and a Master’s degree in Mathematics from DePaul University.



  1. Marketing visionary – Katie has single-handedly transformed Hireology’s marketing function into a growth driver for the business. Execution – Katie organized and launched the first-ever Human Capital conference for the retail automotive industry, and, in doing so, ensured that Hireology was positioned as the thought leader in the market. We’re now producing our second annual Elevate conference, with double the attendees. Team – Katie has built and led a marketing team that’s the best in our market.

    Senior-level professional, submitted on

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