VP of Mid-Market Sales
Katie Layng is a sales executive with a proven track record of growing revenue and maintaining high customer satisfaction and retention. She has over a decade of experience exceeding sales goals, increasing YOY recurring revenue and leading successful sales teams within SaaS, Marketing Tech, Ad Tech and Media. Since joining Demandbase in 2013, she’s helped the company grow from a 40-person startup to a 300+ leader in the ABM space. As Demandbase's first Ad sales hire, Katie played an integral part in launching and scaling the Advertising business across top B2B brands. Now, as the Vice President of Sales, she is responsible for scaling the Mid-Market sales team and driving SaaS and Advertising revenue growth.