Chief Marketing Officer
- Top Women Leaders 2020
ProfileParamita Bhattacharya is a transformational global marketing leader, experienced in building and scaling business growth through a combination of marketing vision, go-to-market strategies, and operational management.
She has worked extensively across the technology industry including in the Americas, Europe, and China. Throughout her career Paramita has combined her expertise in creating customer experiences and brand innovation with integrated communications, partnerships, ecosystem development, and a customer-focused, data-oriented marketing framework to drive success.
A start in large advertising agencies such as McCann and JWT, gave Paramita a strong foundation in creative expression and brand storytelling. Her keen interest in the potential of visual & digital platforms and an MFA degree in Communication Arts, meant she was a natural early adopter of the digital technology revolution in Silicon Valley. For two decades, Paramita honed her craft at global Fortune 500 companies such as Adobe, Hitachi, and Nokia. Under her leadership, business growth was driven through award winning brand, website, digital, product, sales, and communications campaigns.
A storyteller at heart, Paramita enjoys the intersection of media, design, and technology and the creative possibilities it can bring. She is involved with CMO advisory boards and mentorship organizations and regularly speaks at industry panels and conferences.
Paramita joined Blurb in January of 2020 and is excited to lead the company into its next phase of market and commercial success.