Tzi-Kei Wong
VP, Product



  • Top Women Leaders 2019


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TK Wong is responsible for product and designs at NewsCred. She has spent more than 15 years in product and marketing leadership roles and was an agent of growth at several SaaS companies, including Percolate, BrightEdge, and Responsys. Before that, TK led market strategy and global campaigns initiatives for SAP and Business Objects. TK started her career as an Industrial Engineer at IBM and later moved to Oracle to build ERP applications for Fortune 100 companies. She is most passionate about building and scaling teams, products and processes that adapt nimbly to the market, while never lose sight of what matters: customer value. TK holds a BS in Industrial Engineering and Operations Research from UC Berkeley.



  1. Tzi-Kei Wong (TK) is one of the few women Heads of Product within the enterprise SaaS category. She has over a decade of experience in Martech, working with market leaders and public companies. Her product expertise in MarTech is especially powerful given TK was, herself, a Marketer at BusinessObjects/SAP early in her career. When TK joined NewsCred, she joined with a grand vision for what our product could become. With her perseverance and mastery for executing on that vision, obsessiveness with customer delight and keen eye for best user experience, TK has built a winning SaaS company while inspiring and transforming our software organization into a high performing, mission-driven team. Her ability to effectively collaborate and communicate with squads, leaders and executives has also enhanced the culture and day-to-day operations at NewsCred. Our company would not be where it is today, if it wasn’t for TK’s clear vision, determination, and leadership. She motivates the entire organization worldwide!

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