Top Women Leaders 2018
ProfileAlice is a marketing professional with more than 13 years of proven success in achieving positive results. She is a leader with the strong strategic, analytical, and technical abilities to generate demand, conversion, and revenue. Alice is passionate about analyzing data to make intelligent business decisions and create the best customer experiences. As the Vice President of Marketing for Mobile Solutions, Alice built the marketing program and team from the ground up and is responsible for all facets of the marketing spectrum, from designing program strategy through measuring performance and optimizing results.
She contributes strength and focus through her background in integrated marketing strategy, demand generation, digital marketing, reporting and analytics, CRM, marketing automation, and team building and mentoring. Alice is recognized as one of The SaaS Report’s Top Women Leaders in SaaS, ColoradoBiz’s Top Young Professionals, and is a member of the Enterprise Mobility Exchange Advisory Board and the Enterprise Technology Management Association PR Committee.