Allison Hoffman
General Counsel
Phreesia, Inc.



  • Top Women Leaders 2021


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Allison Hoffman is a General Counsel of Phreesia. Phreesia, Inc. is a software as a service company that offers healthcare organizations a set of applications to automate and manage patient intake. Hoffman has over 26 years in the hospital and healthcare industry. She began her career in 1995.

Before joining Phreesia, Inc., Hoffman was a chief legal officer and chief administrative officer at Intersection Co. and before that an EVP of general counsel and secretary at Martha Stewart Living Omnimedia. Earlier in her career she worked with Skadden Arps as an associate.

Hoffman graduated from the University of Chicago Law School with a JD, from the University of Pennsylvania – The Wharton School with an undergraduate degree in economics, and from the University of Pennsylvania with an undergraduate degree in psychology.



  1. Allison is a phenomenal leader of our organization and our Legal Department. I am so pleased that you have recognized her as a candidate for this award, as she deserves such a distinguished honor to recognize her excellence in leadership. Allison’s key strengths are: (i) She upskills on changing technology an emerging trends quickly and helps the company adapt for top performance from a commercial and a legal perspective, (ii) she is always identifying meaningful efficiencies in how we sell our business to our customers and identifies limits for any barriers to sales through our contracting, (iii) she is masterful at balancing a multitude of high visibility projects, deals and challenges and making swift and smart decisions to chart the course to success, (iv) she is a trusted advisor to our executive team and is integrated into core business decisions because of her proven business acumen and knowledge of tech and compliance law, and (v) she is an extraordinary mentor as she provides substantive feedback and encouragement to her direct reports and helps to promote their careers by giving them access to high visibility projects and deals.

    Senior-Level Professional, submitted on

  2. Allison is an experienced leader that is focused on putting our clients first and furthering Phreesia’s mission – to create a better, more engaging healthcare experience. Co-workers praise Allison for her willingness to help in any situation, her commitment in seeing her team’s initiatives all the way from conception through execution, as well as her loyalty and responsiveness to those around her. Her deep expertise and experience leading in-house legal departments for public companies is invaluable to the success of Phreesia both now and in the long-term.

    Staff, submitted on

  3. Allison is a true “Jill-of-all-trades” – she manages so many important aspect of our company and truly understands the needs of the business and the people at Phreesia. She is a great partner to other business leads and always strives to find creative solutions that will drive our growth and maintain compliance with all regulations. She has been a big driver of Phreesia’s success in the past few years since she joined. I look up to Allison as a role model. She has demonstrated immense success in her career and is a mom of 6!

    Senior-Level Professional, submitted on

  4. Allison is a phenomenal leader both from a legal stand point but also from a business standpoint. She is incredibly smart, thoughtful and a true partner. Allison works alongside her team and colleagues to help solve problems, execute on plans and jumps in wherever needed. She leads by example and provides as much transparency as possible to ensure alignment across teams. I have learned so much in the time I’ve worked with Allison and have truly enjoyed partnering with her.

    Senior-Level Professional, submitted on

  5. Creative problem-solver Communicative and direct Diligent, accountable, responsive, hard-working Demonstrates integrity in everyday interactions and communications Decisive Intelligent Forward-thinking and strategic Business-focused: Practical, accessible, and genuinely invested in the success of the business Vigilant over the company’s business and related legal risks

    Staff, submitted on

  6. Allison poses strong leadership qualities, including vision, decisiveness, team development and management – Ability to manage complexity – Allison can juggle complex legal concerns, understand how they align with business interests and synthesize these issues effectively so that others can quickly understand what is at stake. – Hard Working – Sound judgement

    Senior-Level Professional, submitted on

  7. Allison is a smart, collaborative and effective leader. She does an excellent job advising the company to make the best decisions for our growth,

    Senior-Level Professional, submitted on

  8. Allison is great to work with. She drives initiative and knows how to rely on her team to get things done.

    Senior-Level Professional, submitted on

  9. Collaborative. Empowers team. Looks for solutions.

    Senior-Level Professional, submitted on

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