Anita McArter
VP, Channels & Alliances
Prophix Software



  • Top Women Leaders 2019


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Anita leads the Prophix North American Channels and Alliances program, where she manages the go-to-market strategy for the Prophix Partner Network. She has more than 20 years of experience in the IT and telecommunications industry. Anita is an avid animal lover and has a house full of rescue dogs.



  1. Anita is an invaluable resource at Prophix. She always puts the company first and has taught and trained many of our brightest emerging leaders. Her humble attitude complements her competitive spirit, which makes her a strong leader for driving the growth of our Partner Program. She leads and inspires with integrity. Like a Chess Master, Anita sees the next nine moves on the board way before the rest of us. Anita’s analytical brain allows her to balance judgment and compassion with ease. As a behind the scenes player, letting her results speak for itself, Anita is instrumental in driving our partner program forward.

    Senior-level professional, submitted on

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