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Profile
Chris Marentis is the Chief Executive Officer of Surefire Local. Surefire Local provides local marketing software for small businesses helping them attract customers, grow profits, and maximize efficiency. Chris Marentis has over 30 years in the marketing & advertising industry. He began his career in 1991.
Before joining Surefire Local, Marentis was the president and chief operating officer at FortiusOne and before that the chief executive officer of Add This – Clearspring Technologies. Earlier in his career he worked with Miller Freeman as a group publisher.
Marentis graduated from Clarkson University with an undergraduate degree in marketing management.
Innovation – Chris saw a problem in the industry that nobody was solving and set out to fix it. The hyperlocal digital marketing space has long been overdue for disruption because there’s been a flawed business model within agency service companies that provide for local small businesses. Their very high rate of attrition is a direct reflection of customer dissatisfaction over expensive fees and lackluster results. Chris recognized this early on and transitioned Surefire Local from a services company to a SaaS company. Surefire Local’s all-in-one marketing intelligence platform gives business owners an operating system from which to run their marketing on. This gives them the transparency they need, with complete control over all their marketing channels to know exactly where new customers come from, activities that led to conversion, how much it cost them, and the revenue it created. Because our software integrates with all the digital tools necessary for online growth, business owners no longer fear if their marketing partner is being transparent about their ROI or if their marketing budget is being wasted. They can access their core business data at any time, anywhere. Leadership – Chris’s dedication to his company and making sure it succeeds inspires each employee to put forth their best effort. As a result, Surefire Local has been named to the Inc. 5000’s list of Fastest Growing Private Companies for 7 consecutive years. 2021 is on pace to be the best year financially for Surefire Local. Q1 2021 ARR was 4x that of Q1 2020 ARR and the company is projected to grow ARR 87% during FY21 Passion – Chris has a hunger to see everyone find success in their own roles. He understands that the company can only be successful if each and every employee believes in the company’s mission, and works together to achieve it.