Elizabeth Brockey
Chief Customer Officer
Simpli.fi

(5.0)
Review

Awards:

  • Top Women Leaders 2020
  • Top Women Leaders 2019
  • Top Women Leaders 2018

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Profile

Elizabeth Brockey is Chief Customer Officer for Simpli.fi. An online marketing professional with experience in developing, implementing, and managing successful strategies based on client objectives. Brockey leads the Client Services team with a focus on driving client satisfaction and progress through campaign performance.


Brockey has spent her tenure with Simpli.fi executing strategic initiatives to drive company success and foster innovation. Brockey understands the importance of fostering a culture of leadership throughout all levels of an organization as the key to creating happy employees and a stable company. As a true servant-leader, she focuses primarily on the development and well-being of her employees first and helps her team perform as successfully as possible.


Prior to Simpli.fi, Brockey served as the Director of Client Development for AdShuffle, an online ad server, focusing on sales, marketing, client services, and business development.


Having worked on all sides of the digital marketing environment and with many start-ups, Brockey has a proven track record of creating, developing, and managing consistent and profitable growth within multiple organizations. Brockey holds a Bachelor’s Degree in Government/Pre-Law from the University of Texas at Dallas.


Reviews

6 COMMENTS


  1. As Chief Customer Officer for the programmatic platform purpose-built for localized campaigns, Elizabeth Brockey has spent her tenure with Simpli.fi executing strategic initiatives to drive company growth and foster innovation. Brockey understands the importance of fostering a culture of leadership throughout all levels of an organization as the key to creating happy employees and a stable company. As a true servant-leader, she focuses primarily on the growth and well-being of her employees first and helps her team develop and perform as successfully as possible. In addition to overseeing department operations of 130 team members, she has made it her mission to streamline partner onboarding and interdepartmental coordination for product rollouts of Simpli.fi’s programmatic platform. She has established and implemented departmental policies, goals, objectives and procedures to drive a positive customer experience for all partners. Along with driving innovation for her clients, Brockey has focused her efforts on internal training and making sure her employees are fluent in programmatic industry trends, as well as online advertising strategy, services and tactics. She also provides management and leadership training within the organization to foster new ideas for the company and its technology. Additionally, Brockey has moved the needle exponentially higher for the company’s NPS score, while continuing to grow the team and manage the onboarding process for new hires so that they feel a part of the team and recognize that they are a direct contributor to the company’s overall success starting on day one. Along with achieving a higher than industry average NPS score for Simpli.fi, Brockey and the executive team have cut the attrition rate in half, making it successfully lower than the industry standard. Brockey and her team works hard to assure that clients are getting the level of service they need in order to effectively and successfully deliver on their digital advertising needs. In addition to Brockey’s continuation of success for her department and clients, she humbly uses her professional skills in a different capacity to benefit various nonprofits and community organizations. Brockey and the Simpli.fi executive team developed a “Giving Back” initiative for the employees of Simpli.fi, which features several volunteer opportunities for the Fort Worth Como Community. The team’s volunteer efforts include contributing and serving at the Como Food Pantry on a monthly basis, facilitating school supply drives, and fundraising for year-round programming. Brockey continues to find value in corporate social responsibility programs, as she has found that they can make all the difference in cultivating leadership skills and planning for future company success, which is the ultimate reason as to why Brockey is deserving of this award.

    Mid-level professional, submitted on

  2. As Chief Customer Officer for the programmatic platform built for the precision and scale of CTV, addressable, and mobile advertising, Elizabeth Brockey has spent her tenure with Simpli.fi executing strategic initiatives to drive company growth and foster innovation. Brockey understands the importance of fostering a culture of leadership throughout all levels of an organization as the key to creating happy employees and a stable company. As a true servant-leader, she focuses primarily on the growth and well-being of her employees first and helps her team develop and perform as successfully as possible. In addition to overseeing department operations of 132 team members, she has made it her mission to streamline partner onboarding and interdepartmental coordination for product rollouts of Simpli.fi’s programmatic platform. She has established and implemented departmental policies, goals, objectives and procedures to drive a positive customer experience for all partners. In addition to driving innovation for her clients, Brockey has focused her efforts on internal training and making sure her employees are fluent in programmatic industry trends, as well as online advertising strategy, services and tactics. She provides management and leadership training within the organization to foster new ideas for the company and its technology.

    Senior Level Professional, submitted on

  3. As Chief Customer Officer for the programmatic platform purpose-built for localized campaigns, Elizabeth Brockey has spent her tenure with Simpli.fi executing strategic initiatives to drive company growth and foster innovation. Brockey understands the importance of fostering a culture of leadership throughout all levels of an organization as the key to creating happy employees and a stable company. As a true servant-leader, she focuses primarily on the growth and well-being of her employees first and helps her team develop and perform as successfully as possible. In addition to overseeing department operations of 126 team members, she has made it her mission to streamline partner onboarding and interdepartmental coordination for product rollouts of Simpli.fis programmatic platform. She has established and implemented departmental policies, goals, objectives and procedures to drive a positive customer experience for all partners. In addition to driving innovation for her clients, Brockey has focused her efforts on internal training and making sure her employees are fluent in programmatic industry trends, as well as online advertising strategy, services and tactics. She also provides management and leadership training within the organization to foster new ideas for the company and its technology.

    Mid-level professional, submitted on

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