Profile
Felicia is the Chief Revenue Officer of Unbounce, which builds high-converting landing pages, website popus and sticky bars for marketing campaigns. Previously, she was VP of Sales for Social Nature and before that was VP of Sales for Bench Accounting. Felicia was a founding team member of Pink51. Earlier in her career she worked with The Active Network for over six years as a Vice President of Sales, Special Projects and Customer Service. Felicia graduated from Northeastern University.
Reviews
Felicia has incredible drive and it shows in everything she does. At Unbounce we have a philosophy of being people focused: focus on the people, they will help your customers and that will drive revenue. Not only has she brought a wealth of experience to our organization around driving revenue and building out strategy, but she has already had a significant impact on the people in our org. Leveling them up, empowering them to do better work and to see a critical path to their own futures. The growth in our revenue is an outcome of that relentless focus. She has also been a powerful spokesperson for diversity and has overall raised the bar for leadership at Unbounce.
Felicia’s passion for advocating for the customer is really inspiring. She’s able to use this as her guiding principle in making business decisions and they work! She’s also a leader who values and embodies collaboration. She’s always open to and seeks feedback from different teams and perspectives. She recognizes when the need for major change is required, when you need to go back to the basics or when to maintain to maximize and leverage revenue opportunities. She’s been a pleasure to work with and I’m inspired to help her execute her vision for our company.
Felicia started fairly recently at Unbounce, and already it’s clear she’s a phenomenal leader. Felicia is known for transforming small, scaling startups into market leaders in various categories, and I’m so impressed with her: – Relentless focus on the customer – Appreciation for the people on her team – Drive and strategic mindset – Ability to challenge others to lean in and actively participate in work culture/change – Change management + context setting – Community involvement
Felicia has a rare talent for turning small startups into market-leading companies. She does through through having a relentless focus on the customer and consistently finding ways to keep them at the forefront of all business strategy and decisions. She is a strong visionary, effective at painting a clear path to success for entire revenue units. She holds others accountable and is always humble in her approach with people.
The most amazing thing about Felicia is her focus on customers and delivering customer value. She has an obsessive approach to fully understanding the customer journey and how teams can map their work to create a better customer experience, which in turn leads to a better bottom line for the organization. She has a lengthy history in software and a ton of experience to draw on, which has made her a great mentor and friend.
Felicia has hit the ground running and made significant foundational changes to our revenue unit in only 90 days. She is a powerhouse driving us forward to be more aligned, work more collaboratively, and thinking of the bigger picture
Really committed to growth on all levels, from encouraging professional development for individual employees to improving revenue from the whole company. Has made a big difference in a little time at Unbounce.
Execution, Strategy, Positivity, Passion for learning and her generosity in giving back to the community through mentorship and public speaking.
embodies the idea of “commit quickly and move forward” – she’s made her mark at Unbounce in a very short time.
Selfless, driven, team player adept at internal alignment and execution from exec level down.
Great balance of people focused (empathy) and results driven, hard combination to get right
Felicia is a community-minded professional; a true multiplier lifting up those around her.
Passionate, knowledgeable, driven, achiever, sense of social justice
Provider, Influencer and Creative
NA
NA