Leigh Dow
VP of Global Marketing
Identiv

(5.0)
Review

Awards:

  • Top Women Leaders 2021

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Profile

Leigh Dow’s mission is to deliver transformational marketing for brands navigating strategic inflection points. She’s a change agent focused on what’s next, seeking out new ideas, and leading efforts to accelerate growth, build new business and increase brand value. Throughout her Fortune 100 career, she’s built a reputation as an information architect known for her nonlinear approach using critical thinking, intuition, and experimentation to deliver a more imaginative solution to a problem. Leigh employs lateral thinking to make connections between completely unrelated fields, leading to the generation of ideas that transcend existing structures.


Leigh holds an MBA specialized in Technology Management and a BS in Geopolitical Strategy. She is a Board Member of the Public Relations Society of America Phoenix Chapter. Leigh has received numerous accolades for her leadership, entrepreneurship, and community involvement and is a 2018-2021 Business Journal Mentor and a Phoenix Business Journal 2018 Outstanding Women in Business honoree. Most recently, she was named as a 2020 Phoenix Business Journal Most Admired Leader honoree.


Reviews

29 COMMENTS


  1. Leigh Dow’s background, experience, character, and commitment to marketing is unparalleled. Leigh brings more than 20 years of marketing, branding, and public relations leadership to Identiv, 14 of those in the Fortune 100, yet she thrives on rolling up her sleeves to get the job done. She started her career in government affairs, working for the Governor of Florida’s press office and then-US Senator Bob Graham. At Honeywell, Leigh was the Global Service Delivery Design Director, designing product go-to-market programs and the customer support experience. Prior to that, she was the Aerospace eCommerce Director, where she led the $1B Aerospace online sales channel and online marketing. She began working in the tech industry at Intel, managing immigration and Department of State in government affairs, and then marketing and public relations at Intel, including product marketing, event marketing, online marketing, and other marketing campaigns and programs. In 2011, Leigh founded and built a multimillion-dollar agency, consistently named one of the top 20 marketing firms in Arizona. She was a 2018 Phoenix Business Journal Outstanding Women in Business honoree and was just announced as a 2020 Phoenix Business Journal Most Admired Leader honoree. She’s a member of the Phoenix Business Journal Leadership Trust and the National Small Business Administration Leadership Council. Leigh has won 23 American Marketing Association Spectrum Awards and 8 Public Relations Society of America Copper Anvil Awards. Leigh holds an MBA specialized in Technology Management and a BS in Political Science with a focus on geopolitical strategy. At this point, you might be asking if there is anything that she cannot do — as it turns out, she also loves to cook.

    Staff, submitted on

  2. Leigh has that rare balance of brand creativity and lead-focused metrics-driven marketing. She invests in deep understanding of end users’ challenges and goals, and matches messages between products and users’ goals. She takes the time to understand the dynamics within the market and to build messaging and positioning that are accessible and relevant. As a leader she’s inspiring and has an unwavering commitment to results. Her background across semiconductors, systems, aerospace and many engagements from building her own marketing firm has given her some of the greatest depth and breadth in the industry. Her skills particularly in digital marketing are deep, enabling her to lead as well as coach at hands-on levels, creating world class teams and business results.

    Senior-Level Professional, submitted on

  3. Leigh brings a lifetime of Marketing professionalism. She understand products, systems and issues down to a very technical level which makes her perfect for the Top Women leader in Cybersecurity. She not only understands the business need but she converts that into solving real problems and then she knows how to message it in a way that our customers understand. She leads an incredible team that she keep motivated every day and I feel inspired after every call I have with her. Her Strengths: Inspirational, Motivator, amazing leader and extremely smart, oh and shes amazing at Marketing as well 🙂

    Staff, submitted on

  4. Dow is a leader in innovation, entrepreneurship, and management and joins Identiv at a transformational moment for the security and ID markets. As security and RFID become more prevalent, Dow’s strategic marketing initiatives will drive market leadership and propel Identiv’s vision and strategy forward to further position the company as the leader in transformative technology solutions for security, safety, and identity management. As the first woman to hold this role for Identiv, her appointment demonstrates the company’s commitment to building more diversity across the organization.

    Staff, submitted on

  5. Leigh Dow is an experienced marketing strategist with a swiss-army knife skill set. She brings CEO level knowledge to our thriving company. Dow was brought on during the pandemic and has already started making an impact. Working with big tech companies like Intel and Honeywell gives her the insight on how to help navigate Identiv to new heights.

    Staff, submitted on

  6. Leigh is a great communicator, and she is excellent at blending her technology and communication skills to help the team reach our sales goals. Leigh is always great to work with, and I always learn something new about marketing whenever we talk. I look forward to working with her in the years to come!

    Staff, submitted on

  7. Leigh brings her vast industry knowledge and capability to one of the best access control companies in the industry. She has, within a very short and aggressive timeline, realigned the entire marketing strategy that is already paying dividends in bringing awareness to Identiv, Inc.

    Staff, submitted on

  8. Vision Drive Empathy She possess the ability to simplify the complex and drive results across a diverse virtual environment. while keep the teams focused and transferring ownership of the process to the members of the team.

    Mid-Level Professional, submitted on

  9. Dow is a leader in innovation, entrepreneurship, and management. As the first woman to hold this role for Identiv, her appointment demonstrates the company’s commitment to building more diversity across the organization.

    Staff, submitted on

  10. Leigh Dow has the extensive knowledge, experience and professionalism that it takes to excel at her position. Her ability to understand what truly works in marketing and what may not be as effective is uncanny.

    Staff, submitted on

  11. Balanced, reasonable, helpful and dedicated person. Great professional who takes security to the next level and executes it in a way that customers as well as the company gain best out of it.

    Staff, submitted on

  12. Leigh’s ability to connect with people and help problem solve. She’s passionate about Marketing and connecting with them to help them meet their Cybersecurity objectives.

    Mid-Level Professional, submitted on

  13. Leigh is a true leader. She is inspiring, engaging and empowering. She is a master of her craft and is dedicated to mentoring and nurturing those that work for/with her.

    Staff, submitted on

  14. Leigh is an inspiring role model for women in technology. Her strategies and ways to think show her outstanding background and experience.

    Staff, submitted on

  15. From the Marketing Team’s perspective, we are inspired by her unparalleled background, experience, character, and commitment to results.

    Staff, submitted on

  16. I am thrilled by Leigh’s unbelievable marketing background, her experience, character, and commitment to results.

    Senior-Level Professional, submitted on

  17. Pretty good experience, focusing skills, reputable, leadership quality, commitment and finally dedication.

    Mid-Level Professional, submitted on

  18. exceptional experience across all facets of media and marketing strategy and development on a global scale

    Staff, submitted on

  19. we are inspired by her unparalleled background, experience, character, and commitment to results.

    Staff, submitted on

  20. She is creative and passionate about the projects. Very much committed to getting the results

    Mid-Level Professional, submitted on

  21. She is an excellent leader of her team and a communicator with all other departments

    Senior-Level Professional, submitted on

  22. Her unparalleled background, experience, character, and commitment to results.

    Staff, submitted on

  23. A team person and has excellent Market insights across geographies…

    Staff, submitted on

  24. Experienced, Character, Commitment to results

    Staff, submitted on

  25. Innovation, entrepreneurship, and management

    Staff, submitted on

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