Chief People Officer
- Top Women Leaders 2021
Lisa Zaythik is the Chief People Officer of AppsFlyer. AppsFlyer helps brands make good choices for their business and their customers through innovative, privacy-preserving measurement, analytics, fraud protection, and engagement technologies. Zaythik has 15 years in the marketing & advertising industry. She began her career in 2006.
Before joining AppsFlyer, Zaythik was a senior account manager, display media at Ybrant Digital and before that an affiliate manager & recruiter at Clickwise. Earlier in her career she worked with Cellcom as an account manager.
Zaythik earned an undergraduate degree in tech marketing from Sapir College.