Mark Josephson



  • Top SaaS CEOs 2019


Please enter your comment!


Mark Josephson was the CEO of Bitly, a link management platform that helps brands deliver and measure their marketing execution across multiple channels. Since joining Bitly in 2013, Mark has raised over $60 million from leading investor Spectrum Equity. He has led the company through several major stages including introducing an enterprise product and launching new strategies to better address companies of different size and use cases. One colleague comments on Mark’s focus on his people and recruiting the most talented professionals. In turn he supports those people through and through; his core value is “Nobody wins unless everybody wins.”

Prior to Bitly, Mark led revenue and marketing as the senior vice president at, an AOL company. Before that, he was the CEO of, a hyperlocal company that was sold to AOL. Mark rose quickly in the tech world, just a handful of years after graduating from college, he was made the general manager and executive vice president at, where his roles included Director of Business Development and Director of Communications. Bitly was founded in 2008 in New York and today its solutions are used by some of the most prominent corporations including Amazon, Nike, ESPN, Disney, The New York Times, Gartner, Bose and many others. Mark earned a bachelor’s degree from Skidmore College.



  1. Mark continues to demonstrate his incredible leadership and vision for the future through various ways. Recently, Bitly launched a new website and three new plans. These plans will help fit the needs of companies of all sizes. Bitly, the industry leader in link shortening, was named a top 25 fastest growing company by Zapier. Mark also a strong commitment to building a world-class leadership team at Bitly and continues to bring in talented people because he understand the importance of building a great team to take the company to new heights. One of their core values is “Nobody wins unless everybody wins’

    Mid-level professional, submitted on

  2. Mark has led the company through various different chapters, including a major investment by Spectrum Equity and the transition into a growth company. He has been building out an amazing team over the past year+, hiring key leaders to help him accelerate the business. He is focused on strategy and ensuring that the Bitly culture and values remain constant as we grow and transform our business.

    Senior-level professional, submitted on

  3. NA

    Staff, submitted on

  4. NA

    Staff, submitted on

See All Reviews >