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Profile
Paula Bartis has a computer science and advertising background with 8+ years of experience in developing and leading go-to-market strategies in B2B and B2C environments. She is passionate about building engaging customer buying journeys through on-point lead nurturing, inbound marketing and email marketing automation.
Currently, she is leading the marketing initiatives for local startup Trainerize – a B2B web and mobile app in the fitness and wellness space. Previously, Paula spent over 11 years with Oracle in various roles rising in responsibility over time.
She, seemingly, never burns out. Paula is always working at 100% and with a smile. The projects given to her usually have very short windows of time to complete them in, but her results would make you think she’d spent months on the project. She has a sense of branding and communication continuity that has helped our customers quickly adopt and get the most from new features as they’re launched.
1) Growth Mindset 2) Ability to take a company level concept/strategy, and make it something magical that customers are dying to be a part of… that they can actually feel 3) Product Marketing / Telling the “Why” #SimonSinek 4) Growing Monthly Recurring Revenue (MRR) with a tight budget #GrowthHacking #GrowthMarketing
Constant and unyielding level of energy, an uplifting sense of humour, and a mind that is both creative and analytical. A willingness to teach and encourage, and the fortitude to sit as the only woman on a leadership team.
Paula is the hardest working woman I know. She is so passionate about what she does and it always reflects in her work. Anytime you see Paula, she will have a smile on her face, ready to take on any challenge!
Amazing director of marketing, and always opento new ideas!
speed, charisma