Top Women Leaders 2021LEAVE A REPLY
Profile
Sandra Moran began her professional career over 21 years ago. Today, she is the Chief Marketing Officer of WorkForce Software. WorkForce Software is helping some of the world’s most innovative organizations optimize their workforce, protect against compliance risks, and increase employee engagement to unlock new potential for resiliency and optimal performance.
Moran first got her start in 2000 as a VP of marketing at Hyperion Solutions. From there, she went on to OpenText before eventually rising to SVP and CMO at Llamasoft, her most recent position prior to joining WorkForce Software.
Moran graduated from Texas A&M University with an undergraduate degree in business analysis and research.
With over 25 years of experience in the industry, Sandra’s strengths lie in leadership and brand growth, specifically in the global software and technology industry. She has held roles at SaaS companies throughout her career across marketing, sales, new business, and product management. She successfully built and led each team to support the identification and delivery of sustainable business growth. Sandra has a creative, modern approach when it comes to brand awareness and customer loyalty. She has rebranded multiple companies, providing them with a more streamlined, customer-centric identification, strengthening each brand. This skill has led Sandra to successfully create a unicorn SaaS company as Global Chief Marketing Officer during the pandemic and later move on to her role at WorkForce Software. In her current position, she and her global team align with sales and business goals to provide value in marketing and contribute to the growing business by setting goals, stretching for excellence, and conquering the seemingly impossible to achieve success.