Meta, the parent company of Facebook and Instagram, is set to offer users in the European Union (EU), European Economic Area (EEA), and Switzerland new choices to manage their experiences across its platforms. These choices align with the requirements of the Digital Markets Act (DMA), which is scheduled to take effect in March 2024. Users will soon receive notifications allowing them to decide whether they want to share information between Facebook and Instagram. Options include continuing to connect accounts for integrated use or managing the platforms separately to restrict information sharing.
In addition to the Facebook and Instagram integration choices, Meta is extending user options across its services, including Facebook Messenger, Facebook Marketplace, and Facebook Gaming. Users of these services can now decide whether to link accounts or create standalone profiles, emphasizing increased user control and privacy. This move comes as part of the company's commitment to DMA compliance, promoting contestability and fairness in digital markets. The company has assembled a dedicated team to ensure its products in the EU adhere to DMA guidelines, underscoring its focus on user value and choice in the evolving digital landscape.