The Software Report is pleased to announce the Top 25 Sales Enablement Companies of 2024. From small businesses to commercial enterprises, sales teams need better tools to engage with prospective customers, and that’s where sales enablement solutions come in. The software industry is riding a wave of innovation powered by AI, which is leading to a marked advancement of new sales solutions and applications. The companies being honored this year cover everything from CRMs to field sales to B2B demand generation and beyond.
Among this year’s awardees is MindTickle, a sales readiness platform, whose clientele includes dozens of Fortune 500 and Forbes Global 2000 companies. Another notable award recipient is SalesRabbit, which develops software services for door-to-door and field sales teams. Last but certainly not least is DemandScience, a B2B demand generation company driving growth for its global client base.
This year’s awardees were selected from a competitive set of nominees based on their influence and impact on the software industry, including innovations, achievements, and milestones in the sales enablement category. Please join us in recognizing the Top 25 Sales Enablement Companies of 2024.
1. HubSpot
HubSpot is a customer platform with tools that help businesses attract and engage their audiences. It was founded in 2006 and now has 12 global offices with more than 7,600 employees. With integrations for customer-facing teams, HubSpot provides AI-powered engagement hubs, a Smart CRM, and an ecosystem with over 1,500 App Marketplace integrations, community networks, and educational resources. More than 194,000 businesses use HubSpot in over 120 countries.
Headquartered in Cambridge, Massachusetts, HubSpot operates worldwide, with offices from Amsterdam to Tokyo. The HubSpot CRM includes Marketing Hub, a toolset for marketing automation reporting and analytics; Sales Hub, offering email templates and tracking; Service Hub, designed to help businesses manage and respond to customers; and Content Management System Hub, which enables businesses to create or edit web content. HubSpot also offers Operations Hub, designed to automate business processes and clean up data, and Commerce Hub, a suite of B2B commerce tools. Recent milestones include the acquisition of B2B Intelligence Leader Clearbit and the introduction of AI-powered tools like Content Assistant and ChatSpot.ai.
2. Gong
Gong, founded in 2015, is an AI-powered platform that helps revenue teams drive growth and generate insights. Gong’s patented Revenue Intelligence Platform™ enables teams to capture, understand, and act on customer interactions. Gong utilizes over 40 AI models trained on billions of pieces of sales data to give the most accurate and relevant information. Gong's platform supports go-to-market strategies and revenue goals for thousands of companies worldwide. It is headquartered in San Francisco, California, and has over 4000 customers and more than 1,100 employees.
In 2022, Gong launched Forecast and Smart Trackers and celebrated over 100 integrations through the Gong Collective, including major players like Snowflake and LinkedIn Sales Navigator. Earlier this year, Gong introduced its “Ask Anything” solution, which is powered by its proprietary generative AI technology. Ask Anything is designed to help revenue teams efficiently and thoroughly review key details of customer interactions and generate critical next steps. Research conducted by Gong Labs showed that Ask Anything delivered 26% greater win rates to teams who used it vs. teams who did not. This research analyzed more than one million sales opportunities across 1,400 sales organizations.
3. 6sense
Established in 2013 and headquartered in San Francisco, 6sense offers a sales and marketing platform for B2B organizations to generate more revenue. Through its Revenue AI™ platform, 6sense leverages AI, big data, and machine learning to enable organizations to create and convert high-quality pipelines into revenue. 6sense predicts the most promising customers and recommends optimal engagement strategies for anonymous buying teams. Customers report significant improvements, including 2x increases in average contract value, 4x increases in win rates, and a 20-40% reduction in time to close deals.
Recently surpassing $200 million in ARR, 6sense has grown through its Sales Intelligence Innovation and expanded market share. 6sense saw 40% year-over-year revenue growth and a 30% increase in customers during FY24. The successes of Revenue AI for Sales and 6sense Conversational Email accounted for over one-third of sales revenue. The company's launch of the LinkedIn Campaign Management Integration further enhances its capabilities. It allows for cost-effective, hyper-targeted LinkedIn ABM campaigns driven by AI-powered predictive intent and comprehensive account data.
4. DemandScience
DemandScience is a B2B demand generation company driving growth for its global client base. Founded in 2012, DemandScience provides 1,500 global customers with marketing solutions, B2B data, and leads to improve their buyers’ journey from top-of-the-funnel to conversion. Its products include PureSyndication, a content syndication tool; PurePush, a tool to identify more qualified leads; and Klarity, a marketing and sales prospecting tool that integrates with several large CRMs. The company employs over 600 employees across operations in seven countries.
The DemandScience intelligence platform allows B2B organizations to identify accounts and precisely target buyers. By combining technology, machine learning, and data science, the company ensures timely delivery of accurate data, intelligence, and insights. In 2023, DemandScience teamed up with Google to present a case study on lead generation strategy at the Gartner Marketing Symposium/Xpo.™ In 2022, DemandScience was named the Official B2B Sales Pipeline Generation Sponsor of the PGA Tour and PGA Tour Champions. In the first year of the partnership, DemandScience reached more than 50 million marketing professionals.
5. Demandbase
Demandbase is an account-based marketing, sales intelligence, and data company. It offers Account-Based Marketing (ABM) Software, Go-to-Market (GTM) Tools, B2B Advertising Platform, and B2B Data. Demandbase was founded in 2005 and is headquartered in San Francisco. The company has over 1,000 customers and employs more than 750 employees. It recently released its new intent data preview, giving potential customers the ability to track research on exact companies, competitors, and product terms across the B2B web.
By integrating Account Intelligence into the buyer journey, Demandbase enables teams to engage customers effectively and orchestrate actions across various channels and systems. The company’s approach spans advertising, account-based experiences, and sales motions.
Recently, Demandbase introduced AI-powered advertising enhancements for its GTM platform Demandbase One, intended to improve the effectiveness and ROI of B2B advertising. The company also released a new e-book, “You Need B2B Ad Tech in 2024”, to provide insights into the state of B2B advertising for organizations looking to better optimize their workflows. Demandbase’s new Partner Program, launched earlier this year, gives partners access to exclusive resources and community connections.
6. Outreach.io
Outreach is an AI Sales Platform designed to help sales teams efficiently create better pipelines and close more deals. From prospecting and deal management to forecasting, the Outreach platform leverages automation and artificial intelligence to help customers increase the efficiency of their go-to-market activities and personnel across the revenue cycle. Outreach is notable for being the only company to offer sales engagement, revenue intelligence, and revenue operations functionalities in a unified platform. It is a privately held company founded in 2014 and based in Seattle, Washington, with offices worldwide.
Six thousand companies, including Cisco, McKesson, Okta, SAP, Siemens, and Verizon, use Outreach to power their revenue organizations. In 2023, Outreach introduced a new AI Assistant at its customer event, Unleash 2023. The AI Assistant includes several new capabilities added to its existing AI Sales Platform, including Smart Meeting Assist and Smart Deal Assist. The company has also announced partnerships and integrations with Webex by Cisco, Microsoft Azure, and HubSpot. In 2022, Outreach launched Outreach Marketplace, a tool to help sales teams optimize their workflows by connecting apps to the Outreach Sales Execution Platform.
7. Bigtincan
Bigtincan is revolutionizing the sales readiness, enablement and engagement landscape. With AI-powered solutions, we are shaping the buying experience of the future for thousands of organizations worldwide. Our suite of offerings is meticulously crafted to be smart, flexible, and easily adapt to individual business processes, ensuring highly personalized experiences that people and brands love.
Bigtincan helps companies deliver branded buying experiences that are engaging, personalized, provide value, and guide people to the best decisions with confidence. Because of their versatility, their solutions cater to the widest array of customer needs and use cases, extending far beyond conventional sales enablement. From empowering T-Mobile retail store associates, and assisting Google Chromebook distributors in educational settings and large enterprises, to enhancing mindshare for vehicle dealerships to boost Winnebago sales, our impact knows no bounds.Enterprises such as Align, Sephora, Clorox, Guess, and Prudential rely on Bigtincan to equip their customer-facing teams with the tools to intelligently prepare, engage, measure, and continually enhance the buying experience for their customers.
Their end-to-end platform product strategy drives Bigtincan success, which leads the market and unlocks unprecedented opportunities for their customers. With a commitment to ongoing platform expansion and the delivery of AI-powered solutions for sales enablement, Bigtincan empowers millions to work smarter every day.
8. Seismic
Seismic provides enablement solutions, assisting organizations in over 100 countries in engaging customers, enabling teams, and driving revenue growth. Its Seismic Enablement Cloud offers a unified platform equipping customer-facing teams with essential skills, content, tools, and insights. Seismic supports the compliance needs of organizations with its SOC2 Type II, ISO 27001, and ISO 27701 certifications. Utilized by over 2,000 organizations, from large enterprises to startups, Seismic is headquartered in San Diego, and it operates across North America, Europe, and Australia.
Companies such as IBM, Trustwave, GENESYS, EFR Asset Management, and Jostens have utilized Seismic to grow revenue, reduce time to market, and improve their buying experience.
A recent release included new features for collaboration, personalization, and efficiency. It also included enhancements to Seismic for Meetings, an AI-powered tool designed to help customer-facing teams prepare, present, and follow up on meetings, and new capabilities for Aura Copilot, Seismic’s generative AI assistant. Seismic Meetings, first launched in 2023, is designed to decrease sales cycle length and close more deals with pre and post-meeting tools for sales, enablement, and marketing teams.
9. Salesloft
Salesloft is an AI Revenue Orchestration Platform powered by actionable insights that are delivered through a repeatable workflow to create digital and sales-led experiences across the entire customer lifecycle. Sales teams around the world, including Google, 3M, IBM, Shopify, Square, and Cisco, utilize Salesloft to help grow revenue. The company was founded in 2011 and is headquartered in Atlanta, Georgia with an additional office in Boston along with global offices in Mexico and London.
Salesloft recently announced the launch of “No Nonsense Sales,” a LinkedIn community for revenue professionals to connect and engage with each other. SalesLoft also recently acquired Drift, aiming to bridge the gap between web engagement and revenue teams. Additionally, SalesLoft has forged a partnership with IBM to accelerate the adoption of Watsonx AI-powered workflows across enterprises. In 2023, Salesloft launched a version of its mobile app for Android. The company also introduced fall platform localization in French, German, and Spanish, including native language colloquial translations as well as date/time conversions and currencies. The multi-language update was one of many globalization platform enhancements made after Salesloft expanded its availability region to include Frankfurt, Germany.
10. Highspot
Highspot is a sales enablement platform designed to help customers increase their sales productivity. Its unified sales enablement platform is a single solution for customer conversions, revenue, training and coaching, and engagement intelligence. Customers who equip, train, and coach their revenue teams with Highspot report higher rep productivity, increased pipeline generation, and improved win rates. Highspot has over 1,000 employees and is headquartered in Seattle, with operations across North America, Europe, and Asia-Pacific. In 2023, Highspot continued its global expansion with the launch of operations in India and Canada.
Highspot supports over 100 partner integrations, including Salesforce, Microsoft, Google, Slack, and Salesloft. Its customer base includes DocuSign, Office Depot, FedEx, SailPoint, Glassdoor, and Oxford University Press. In 2023, Highspot launched Highspot University as a centralized learning space for customers to engage with courses, certifications, and workshops. Highspot University is built on Highspot’s Training and Coaching product and features role-specific learning paths, certifications, video practice, and custom rubrics. The company also introduced new generative AI capabilities for sales enablement in its Spring 2023 release.
11. Impartner
Impartner provides partner management technologies. Its flagship Partner Relationship Management (PRM) and Partner Marketing Automation solutions help companies worldwide manage their partner relationships, and increase revenue and profitability through indirect sales channels. Today, over 40,000 users leverage Impartner to manage millions of partners within their distributors, resellers, and other ecosystems. Global customers include Splunk, Honeywell, Qualtrics, and Vertiv. Impartner was founded in 1997 and is headquartered in South Jordan, Utah.
In 2023, Impartner announced the return of ImpartnerCon, its customer and industry event for companies to meet new partners and learn best practices for furthering their companies’ indirect go-to-market strategies. Now in its seventh year, ImpartnerCon brings together leadership from Fortune 500 companies as well as high-growth startups. It also hosts the Impartner’s Partnership Excellence Awards ceremony, recognizing organizations that have achieved noteworthy success using the platform. In 2023, the company introduced a new Solutions Marketplace for partners to amplify each other's brands and reach a wider audience. It also announced a strategic partnership with Model N, a revenue optimization and compliance company.
12. Mindtickle
Mindtickle is a sales readiness platform utilized by enterprises such as Johnson & Johnson, Splunk, and Wipro. Its clientele includes dozens of Fortune 500 and Forbes Global 2000 companies. Its solutions help enable organizations to refine their sales ecosystems. The company’s Sales Readiness Platform is designed for sales enablement, revenue operations, and management teams to work together to grow revenue, while its Revenue Productivity Platform serves as a hub for content, call insights, and other sales data. Mindtickle’s latest launch is Mindtickle Copilot, a generative AI assistant trained to optimize customer-facing teams. This launch was followed shortly after by the release of new AI-powered capabilities to maximize productivity for GTM teams.
Mindtickle was founded in 2012 and is headquartered in San Francisco. Its employees are located around the world. With a valuation exceeding $1 billion, Mindtickle is classified as a unicorn startup. In 2023, Mindtickle acquired EnableUs, a buyer enablement provider, to expand its Digital Sales Room offerings. The company also announced its third annual “State of Sales Productivity Report,” highlighting how teams can better support their sales reps to close more deals.
13. Showpad
Showpad is an Enablement Operating System (eOS)®, uniting marketing and revenue teams with comprehensive content and training designed to improve buyer engagement and drive revenue growth. With headquarters in Chicago, IL, and Ghent, Belgium, Showpad serves a global clientele in more than 50 countries, including corporations like Dow, GE Healthcare, Honeywell, and Coca-Cola EuroPacific Partners. Showpad was founded in Ghent, Belgium, in 2011 and began with a mobile-first approach until the launch of its web app in 2014. In 2022, Showpad launched the Showpad Enablement Operating System, an enablement system for customer-facing teams and a Partner Ecosystem and App Studio. Some of the partners on the Showpad Ecosystem include Salesforce, Ceros, Adobe, Bynder, Outreach, LikeReply, and People Productions.
Recently, Showpad unveiled new AI-powered solutions aimed at aligning sales and marketing teams to drive measurable revenue impact. The Automated Content Builder, AnalyticsIQ, and LibraryIQ allow revenue teams to manage, personalize, and measure content. In 2023, Showpad released new capabilities to elevate seller performance and buyer collaboration, including Mutual Action Plans and a Sales Competencies App.
14. Keap
Keap is a small business CRM and automation platform. Headquartered in Chandler, Arizona, it is funded by investors such as Goldman Sachs, Bain Capital Ventures, Mohr Davidow Ventures, and Signal Peak Ventures. Keap serves a customer base of over 31,000 with more than 200,000 users. The company employs 323 people and was founded in 2001 as Infusionsoft before rebranding to Keap in 2019.
Earlier this year, Keap launched Keap Unlimited, and Content Assistant, a generative AI tool, was also announced to help businesses create content for marketing or customer engagement campaigns. Keap also hosted its first virtual Growth & Freedom summit for small business leaders in 2024. Another recent company milestone is the launch of the Keap Customer Community app, a platform for Keap customers and partners to collaborate and use automation for business expansion.
15. Draup
Draup is an AI-driven enterprise decision-making platform for global CXO leaders in sales and talent domains, founded in 2017. Draup for Sales is an AI-powered Sales Intelligence platform that provides sales teams with industry, account, and stakeholder intelligence and enables them to target prospects. Draup for Talent is an AI-driven Reskilling and Talent Intelligence platform that helps HR leaders and talent management teams plan and hire their workforces. Draup for Talent provides insights globally in ANZ, APAC, Eastern Europe, LATAM, MEA, North America, Scandinavia, and Western Europe. Draup has a customer base of more than 100 companies and employs a team of 150 people.
In 2022, Draup secured its first round of institutional financing led by HKW, a middle-market private equity firm. Between 2019 and 2022, Draup experienced a 30x growth in enterprise value driven by its strong customer retention, increased number of companies analyzed, increased number of job roles screened, and other key metrics. Draup was founded by Vijay Swaminathan and Vamsee Tirukkala, who earlier co-founded Zinnov, a global management consulting firm, and Talent Neuron, a web-based talent platform that was acquired by CEB.
16. DealHub
DealHub provides comprehensive Quote-to-Revenue solutions for sales organizations. Through its low-code platform, DealHub allows customers to streamline team processes, facilitate faster deal execution, and create more accurate pipelines. Its unified CPQ, CLM, Billing, and Subscription Management stack enables teams to generate quotes, expedite contract negotiations, and secure larger deals. Through DealRoom, DealHub centralizes buyer/seller communications to enhance the buying experience. DealHub supports integrations with many popular CRMs and is utilized by companies like WalkMe, Gong, Drift, SpotOn, and Braze.
DealHub was founded in 2014 and is headquartered in Austin, Texas. In 2023, DealHub announced DealRoom for Hubspot CRM and made DealHub available in the Microsoft Azure Marketplace. The company also acquired Subzee, a usage-based billing company, a move that helped expand its CPQ into a complete Quote-to-Revenue platform. In 2022, the company raised $60 million in funding led by Alpha Wave Ventures.
17. Allego
Allego is a provider of modern revenue enablement software. GO, Allego’s Modern Revenue Enablement platform brings together sales, enablement, and marketing teams in one platform for B2B buyers. With its patented technology, the GO platform ensures revenue teams curate the right content, prepare sales teams, and engage with buyers to enable sales cycles and greater revenue. Allego is used by one-quarter of Dow Jones Industrial Average companies, five of the 15 largest U.S. banks, four of the eight largest insurance providers, four of the five largest global medical device companies, six of the ten largest wealth management firms, five of the five largest asset management companies, and many other global enterprises.
Allego was founded in 2013 and is headquartered in Waltham, Massachusetts. In 2022, the company experienced record growth and a 40% increase in users on the platform and 75% year-over-year expansion growth from existing customers in Q4 FY22. In 2023, Allego launched the Allego 7, a complete sales enablement platform, and announced a partnership with The Brooks Group to streamline the sales training experience.
18. WorkSpan
WorkSpan is a co-sell management network for companies to grow and scale their revenue growth. Partnership and sales teams use WorkSpan’s secure SaaS solution to collaborate with partners on deals, exchange co-sell referrals from inside their CRM, manage shared pipelines, and track performance on a live dashboard. WorkSpan powers the top 10 business ecosystems in the technology and communications industry today, managing over $50 billion in joint pipeline, 6x faster speed to market for joint solutions, and 2x partner manager productivity for over 9,000 partner companies. Customers include Microsoft, Cisco, SAP, VMware, HPE, Accenture, Ericsson, Citrix, Red Hat, and others. WorkSpan is fully SOC 2 and GDPR compliant. The company is headquartered in San Bernardino, California, and was founded in 2015.
In 2023, WorkSpan introduced enhanced data validation and error handling with the Validation Check feature. This feature is designed to enhance data integrity and minimize errors for more reliable data-driven decision-making. In 2022, WorkSpan announced it had secured $30 million in Series C funding led by Insight Partners with participation from Mayfield and M12.
19. Mediafly
Mediafly is a provider of revenue enablement solutions for large enterprises. Its modular platform offers tools such as content management, buyer engagement, sales readiness, and more, all aimed at driving revenue growth. Used by global corporations like Nestlé, ADP, Adobe, TransUnion, and Sony, Mediafly's platform is used daily by top B2B teams to streamline revenue generation processes. In 2023, the company secured $80 million in funding led by BIP Ventures and introduced Iris, a generative AI for revenue enablement. Iris leverages Mediafly’s proprietary insights and actions engine alongside OpenAI’s GPT platform for reporting, content creation, sales process adoption, and data enrichment.
Mediafly, founded in 2006, is headquartered in Chicago, Illinois. It first functioned as a podcatcher, becoming one of the first apps added to Roku’s channel store, before transitioning from a consumer model to a B2B model. Recently, SugarCRM and Mediafly announced a partnership to improve selling experiences with integrated sales enablement and content management at scale. Mediafly for Sugar will equip customer-facing teams with content and analytics to enable personalized and interactive buying experiences.
20. SalesRabbit
SalesRabbit develops software services for door-to-door and field sales teams. With over 80,000 salespeople relying on its all-in-one field sales management platform daily, SalesRabbit gives sales teams tools to make informed decisions in the field. The platform includes nine applications: Canvassing, DataGrid AI, Scheduler, Digital Contracts, Gamification, Solar Proposals, Weather, Mover Leads, and Learn. SalesRabbit also features over 30 direct and partner integrations and an API that handles more than 147 million requests each month. In 2023, SalesRabbit acquired Solar Blaze and launched a new solar-based product. The company is headquartered in Lehi, Utah, and was founded in 2013.
SalesRabbit serves over 27 industries and updates 20 million leads daily. It partners with several large enterprises, including MySQL, Salesforce, HubSpot, Zapier, Xero, and Wufoo. The company also partners with Aurora to showcase solar designs, Mosaic to provide an end-to-end solution for solar sales teams, and C3 Group to provide accurate storm maps. SalesRabbit offers dozens of integrations with apps that can be used to enhance the door-to-door sales process further, including those focused on roofing, solar, storm data, and home improvement.
21. SalesPage Technologies
SalesPage Technologies helps asset managers utilize data to retain and grow their asset base. SalesPage solutions function within each client’s data architecture, providing data management, sales operations, and reporting while integrating with their sales enablement solutions such as CRM, BI platforms, and other systems. The SalesPage products include SalesPage distribution data platform solutions, SalesStation outsourced data management, Advisor Atlas team data, LumaSuite data service, and Clarity Compliance for 22c-2. SalesPage works directly with over 90 asset managers, including firms such as Allianz Global Investors, BlackRock, Eaton Vance, Nuveen, and Virtus Investment Partners. The company was founded in 1981 and is headquartered in Kalamazoo, Michigan.
SalesPage offers a variety of asset management and financial technology solutions, including a turnkey 22c-2 compliance platform, managed hosting and services, data standardization, feed and vendor management, and data stewardship. SalesPage enables true master data management (MDM) with a multi-channel entity structure, transaction resolution toolset, and multiple data perspectives. In 2023, SalesPage partnered with The Kalamazoo Regional Educational Service Agency to help young people gain exposure to in-demand career fields while engaging in project-based learning.
22. Paperflite
Paperflite is a direct solution for sales and marketing content management. It enables customer-facing teams to discover relevant content, create custom microsites, and track prospect engagement to drive sales. The company is headquartered in Wyoming, Delaware, and was founded in 2016. Paperflite recently announced Seek, a large language model processing solution for the sales enablement industry, and Engage, a conversational engine that gives sales teams increased visibility into prospect activity. Paperflite regularly audits its platform against the Trust Services Criteria prescribed by The American Institute of Certified Public Accountants (AICPA) and has obtained a Service Organization Control 2 (SOC2) Type 2 report.
Paperflite’s content hub offers one centralized location for sales collateral, marketing material, playbooks, and more. The SmartSearch algorithm can recommend content for sales representatives using proprietary AI technology and indexing methods, while the platform’s multi-recipient tracking technology allows representatives to see how each prospect is interacting with their content. The company also offers Cleverstory, an interactive content-creation software. Paperflite supports integrations with Freshsales, Eloqua, Hubspot, Klenty, Salesforce, and SalesLoft and is available to download from the App Store, Google Play Store, Chrome Web Store, and Microsoft.
23. SalesHood
SalesHood offers a sales enablement solution in the form of its revenue enablement platform. Companies like Alation, Copado, Ewing-Foley, Olo, Orora, Omada Health, Sage, SmartRecruiters, and Planview use SalesHood to improve participation rates, productivity, and win rates. The SalesHood software is equipped with automatic guidance and templates covering the entire lifecycle of sales enablement, making it more accessible to big and small businesses. The company is headquartered in San Francisco, California, and has a base of more than 100 customers and 150,000 users.
Recently, SalesHood launched an AI Assistant for sales and marketing teams looking to enhance sales efficiency. The AI Assistant includes AI Call Recaps, Deal Reviews, and Content Generation. In 2023, SalesHood launched MEDDICC AI with personalized, real-time sales coaching and Salesforce CRM insights for Client Sites. CRM insights streamline the process of measuring content effectiveness and sales efficiency with embedded sales pipeline data, integrated using clicks and no code. Along with connected Salesforce CRM opportunities and insights, users can easily create, customize, and share personalized client sites with their customers.
24. Gorilla
Gorilla provides vendor partner marketing technologies and services for the IT channel. Gorilla enables partnering and helps technology vendors build broad channel ecosystems and partner programs while supporting revenue growth. Gorilla’s headquarters are located in San Francisco, with local offices in Europe, Africa, and Asia-Pacific regions.
Gorilla has three solutions: Partner and MSP Services that help customers plan and run successful campaigns; Vendors-Startups and Small Businesses, where they help scale a client’s business; and Vendors-Medium & Large Enterprise Businesses to help clients grow new and re-engage low-performing partners.
25. Showell
Showell is a sales enablement platform that helps customer-facing teams manage sales content. The company was founded in 2012 in Helsinki, Finland, by two brothers, Sami and Juha Suni. Today, the platform is used by tens of thousands of customers throughout Europe and the United States. Showell supports integration with many tools, such as Salesforce, Google Workspace, Hubspot, Dropbox, and Microsoft Outlook. Recently, Showell unveiled Showell 10 for the web, iOS, Windows, and Android. Showell 10 introduces a new user interface, AI content recommendations, and an advanced presentation creator.
Companies such as Sandvik, a Swedish global engineering company; Vernacare, a global infection prevention company; Kubota, a leading global machinery manufacturer; and Ottobock, a pioneer in orthopedics technology, utilize Showell to drive growth and refine their marketing and sales activities. A Showell customer survey found that 48% of customers credit Showell for increasing their sales, with 34% reporting faster sales cycle times. Along with its platform technologies, Showell also provides free sales enablement resources like eBooks, guides, and toolkits to both current and prospective customers on its website.
